In The Evening Standard last week, Cathy Hawker wrote of Austria’s impressive modern ski lifts and eco-minded resorts.
Austria has invested £110 million on snow-making technology on average per year since 2008. Additionally, £6 billion has been spent on new and replacement lifts since 2000. As such, Austria is now famed for its impressive infrastructure, as well as its beauty and legendary après-ski. It is now the third most popular country for skiers, with more than 40 million annual visitors.
Austria’s ski resorts are also getting greener, writes Cathy. Alpine Marketing Director, Jessica Delaney, says “Ski resorts occupy some of the most naturally beautiful locations on the planet and Austria has a proud reputation for being eco-minded. Kitzbühel, one of Austria’s most popular resorts with the largest ski bus system in the Alps, utilises electric buses across the mountains. Its ski lifts are equipped with an energy-saving drive, saving over 600,000 kWh each year, and it has banned skiing in protected forest areas to protect flora and fauna.”